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Systemic Innovation
Holistic A-Z/360
cross-functional approach
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"Innovation is never about just
one idea however great it is.
It's a chain reaction of ideas
inspired by simulation,
experimentations and market
learning.
The arithmetics of systemic
innovators is '1+1+1=111'."
~
VadiK
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Today, the R&D function, alone,
cannot significantly affect an
organization's long-term bottom
line or new business
development. Neither a
centralized creativity center
can significantly impact the
profitability of an
organization. Their efforts need
to be synergized between
themselves as well as with
relevant activities of other
business departments in order to
achieve strategic success.
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There are many parts of the
whole field of innovation:
strategy innovation, new product
development, creative approaches
to problem solving, idea
management, suggestion systems,
etc.
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All of these components and
areas of innovation are
important. "Yet approaching them
piecemeal will bring piecemeal
results... These seemingly
disparate issues must be
integrated into a single
overarching strategy if they are
to be mobilized in the quest for
growth," says Robert B. Tucker,
the author of Driving Growth
Through Innovation.
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