Contents

1. Entrepreneurial Creativity 360

Entrepreneurial Creativity: 5 Action Areas

Two Qualities and Skill Requirements

Definition and the Four Intertwined Pillars

The Tao of Entrepreneurial Creativity

Creating Sustainable Profit Growth: 9 Questions To Answer

Creative Business Leader: Cross-functional Excellence

Discovering and Building Synergies

Entrepreneurial Creativity: 5 Steps

Success Story: Coco Chanel

Success Story: Innovative Revenue Models Created by Xerox

Success Story: Michael Dell

Success Story: Bunsha – and Innovative Japanese Business Model

Success Story: Amazon.com – Creating Unique Customer Value

The Tao of Marketing

Success Story: Half.com – Creating Buzz Marketing

The Tao of Value Innovation

Lessons from Michael Dell: Turn Your Customers Into Teachers

2. Creative Thinking and Creative Problem Solving

6 Barriers To Creative Thinking

Creativity: Synergy of Skills, Resources and Motivation

Be Different and Make a Difference!

Challenging Assumptions

Tips for Adopting a Different Point of View

Lateral Thinking

Thinking Outside the Box

Asking Searching Questions

Discovery: the Scientific Model

Accidental Discoveries

Turning Accidental Discoveries Into a Habit

STRIDES: a Model for Solving Complex Problems

Inventing New Products: Selected TRIZ Principles

Inventing New Products: 6 Thinking Tools

Lessons from IDEO: New Product Design

The Tao of Intellectual Cross-pollination

Creative Problem Solving Techniques

Creative Problem Solving: 6-Phase Process

Reframing and Turning Problems Into Opportunities

Lessons from Jack Welch: See Change as an Opportunity

Discovering Opportunities

Organizing Rapid Opportunity Search

6 Thinking Hats

10 Secrets of Creativity

3. Technology of Achievement

COCA Principle of Achievement

The Tao of Achievement

Setting Effective Goals

Achieving Your Goals: 4 Attitudes × 4 Steps

NLP Technology of Achievement: Creating Inevitable Success

Self-Motivation

Failure as a Stepping Stone to Success

4. Taking Entrepreneurial Action

Take Action

Entrepreneur: 10 Key Action Roles

Focus on Your Core Competencies

Develop a Business Model

Venture Management vs. Lifestyle Management

Fuzzy Front End

The Tao of Experimentation

DOs and DON'Ts of a Successful Innovator

Radical Innovation: a Different Role of Prototyping

Keys To Successful Market Learning

Innovation Process: Flexible vs. Traditional Model

Turning Failures Into Opportunities

5. Leading the Jazz of Innovation

The Jazz of Innovation

Key Components

The Jazz of Innovation: 11 Practice Tips

Creative Leadership

Entrepreneurial Leadership: 4 Specific Attributes

Strategic Intent

Lessons from Jack Welch: Get Good Ideas from Everywhere

The Tao of Brainstorming

Techniques to Develop Solutions

Perfect Brainstorming: 10 Rules

Facilitating Cross-pollination of Ideas: 7 Practicing Tips

Loose-Tight Leadership

Freedom To Fail

The Fun Factor

The Tao of the Jazz of Innovation

 Sample Ten3 SMART Lessons (Slide + Executive Summary)

A Synergistic Combination of Four Capabilities

Entrepreneurial creativity is a synergistic combination of four capabilities:

1. Creative, lateral and systems thinking skills

2. Cross-functional expertise

3. Internal motivation (fun-driven creativity) and external motivation (creativity under the gun)

4. Entrepreneurial action and technology of achievement.

Continuous Innovative Activity

"Creativity is a continuous activity for the entrepreneur, always seeing new ways of doing things with little concern for how difficult they might be or whether the resources are available. But the creativity in the entrepreneur is combine with the ability to innovate, to take the idea and make it work in practice. This seeing something through to the end and not being satisfied until all is accomplished is a central motivation for the entrepreneur. Indeed once the project is accomplished the entrepreneur seeks another 'mountain to climb' because for him or her creativity and innovation are habitual, something that he or she just has to keep on doing.” ("Entrepreneurs," Bill Bolton and John Thompson, 2000) This is why entrepreneurs disturb markets, 'thrive on chaos', and can challenge large established businesses.
Tips for Forcing Combinations
By Paul Sloane
Take your main product or service and force fit a connection with each item on a list of random products, services or objects.
Look for combinations between your organization and every other organization you come across. How could you collaborate with company XYZ to deliver a radical new offering to clients?
What is the silliest thing you can put with your products or business? Start from there.
Study how your customers use your products or services. What do they use them with? Is there a combination you could create which would make their lives easier?

... and much, much more!