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7 Sources of Entrepreneurial Opportunities
Peter Drucker
Internal Sources of Entrepreneurial Opportunities
① The unexpected – the unexpected success, the unexpected failure, the unexpected outside event
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② The incongruity – between reality as it actually is and reality as it is assumed to be or as it "ought to be"
Entrepreneurial Serendipity
③ Innovation based on process need; any inadequacy in a business process that is taken for granted
④ Changes in industry structure or market structure that catch everyone unaware.
Challenges Strengthen Entrepreneurs
External Sources of Entrepreneurial Opportunities
⑤ Demographic changes caused by things like wars, migrations, medical developments
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⑥ Changes in perception and fashion brought about by changes in the economy
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⑦ Changes in awareness caused by new knowledge
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