Winning Not Once, But Constantly

Though almost all companies are able to point with pride to a market victory they achieved in the past. "But a few companies are constantly fast and first to market, viewed by everyone as innovative, scoring one big win after another, and achieving huge growth year after year," write Jason Jennings and Laurence Haughton in their book It's not the BIG and eats the SMALL... it's the FAST that eats the SLOW.

Main Strategies for Sustaining Speed

Simplify

Eliminate boundaries

Instill confidence and establish an attitude of relentless growth

Stay financially flexile

Use a central scoreboard

Manage creativity

Face reality

Stay close to the customer

The Power of Simplicity

"The ability to simplify means to eliminate the unnecessary
so that the necessary may speak." ~ Hans Hofmann

Getting simple in business helps people work smarter and navigate infinite choices. By simplifying complex procedures and establishing simple idea evaluation and decision making techniques, you are making it easier for people make decisions faster and implement these decisions with speed.

Fast Decision Making Techniques  >>  Weighted Guiding Principles

Example: Google

'Fast is better than slow,' says one of the Google's 10 Guiding Principles.

Google launches early and often in small beta tests before releasing new features widely... More