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Evaluation by Weighted
Guiding Principles (WGP)
is the simplest and fastest
method.
Formulate 5 to 10
guiding principles and
assign weight (importance) to
each of them.
Set a threshold as a percentage
for an idea to progress to the
next stage.
Compare each idea to each
guiding principle, giving it a
score of 0 to 10 points
depending on how well the idea
meets the principle.
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