Social Generations
Social generations describe demographic cohorts shaped by
distinct historical, economic, and technological
milestones.
Each cohort shares
formative cultural, technological, and economic
experiences that shape their values, attitudes,
and behaviors.
For instance,
Baby Boomers
value long‑term
stability, family legacy, and accomplishments.
Millennials
build
relationships as partnerships of mutual
encouragement, curiosity, and respect.
Zoomers
are motivated by
purpose-driven goals, creative autonomy, and
visible impact.