-
DO keep the
business plan as short as possible without compromising the description
of your venture and its potential.
Venture investors are NOT patient readers.
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DON'T over-diversify
your venture. Focus attention on one or two key products or services.
-
DON'T have unnamed, "mysterious" people on your
management team. A 'Mr. G. who is CFO of XYZ, Corp.' who will join your
company later.
-
DON'T describe technical products or manufacturing
processes with jargon that only an expert can understand.
-
DON'T
estimate your sales on the basis of what you can or would like to
produce.
-
DON'T make ambiguous, vague or unsubstantiated
statements. Be precise about market size, rates, etc.
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DO involve your management team in the preparation
of the business plan.
-
DO disclose any current or potential
