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To Panasonic's founder
Konosuke Matsushita, his mission of manufacture was to overcome poverty, to
relieve society as a whole from misery, and bring it wealth.
Business and
production, to
Matsushita, were not meant to enrich only the business
owners, investors, employees or shops, but all the rest of the society as
well. Matsushita never talked narrowly about maximizing shareholder value as
the proper goal of an enterprise. Although he did speak often about
generating wealth, his emphasized the psychological and spiritual aspects of
being – for the good of all people.
“Big idealistic / humanistic goals and
beliefs are not incompatible with success in business. They may even foster
achievement, at least in a rapidly changing context, by supporting those
habits, which encourage growth,” Matsushita said.
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