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Pragmatic motives are based on
or respond to an individual's
primary needs described in the
Maslow's hierarchy of needs.
These primary needs include
nourishment, safety,
self-preservation, warmth,
sexual fulfillment, structured
environment, and social
communication.
There are other psychological needs
–
to be accepted unconditionally, appreciated, recognized, respected, desired,
valued, approved of, or complimented
–
that affect our
intrinsic motivation and the
way we communicate with each
other.
Although these needs are subject
to some degree of modification
and control, their origins are
independent of cultural or
social values.
Studies often utilize tools like
the pragmatic motivation
questionnaire (PMQ) to measure
these motivations among
participants.
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