KoRe
10 Innovative Thinking Tools
KoRe
10 innovative
→
thinking
tools help ‒ inter alia ‒ strengthen cross-functional
→
creativity
of innovators.
Kore 10 Innovative thinking tools also
streamline generation and
cross-pollination of ideas in
an
innovation team by defining action areas for each
tool..
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Silicon
Valley
Source: Relentless Growth, Christopher
Meyer
Both corporate and internal structure in the
Silicon Valley firms conforms to the task. Companies make
cross-functional involvement the path of least resistance. Compared to other
places,
radical project
→
teams in the Silicon Valley have more capability, authority,
responsibility, and accountability.3
→
Corporate Leaders
view teams as the heart of innovation and the central
innovation
organization. The role of functions is defined explicitly as providing
support to the teams.
By far, the vast majority of
radical innovation in the
Valley occurs in cross-functional teams because they:
-
are easily structured
-
are customized to bring the right people together for fast development
and action
-
make it easier for partners and suppliers to participate in the
innovation effort
-
provide a structure that follows the path of least resistance...
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Harley-Davidson
One specific area in which
Harley-Davidson's management has received acclaim is its use of
cross-functional teams
to design new products. To some
extent, cross-functional advice has always been considered within the new
product design process at Harley-Davidson. Representatives from engineering,
purchasing, manufacturing, and
→
marketing have always had some influence on
the future direction of new products...
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Quantum
Quantum is a
→
global leader in
storage, delivering highly reliable backup, recovery and archive solutions.
The company established
cross-functional innovation teams to
accomplish two purposes:
1. to drive decisions downward, and
2. to
increase innovation speed via real-time involvement of all relevant
functions...
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