Amaze Your Audience -
the Number 1 strategy of content marketing
Marketplace, including
social media, and especially Instagram, is full of
me-tooers who compete in a Red Ocean full of
look-alikes who tell you the same story and buy fake
'likes' and fake followers to look credible.
True entrepreneurs are original. They are proactive
innovators. They love to innovate and amaze
consumers with radically new solutions, content,
services, products and technologies. They create
their own market niche − a new Blue Ocean − where
they have no direct competitors and and don't need
to compete on cost. They earn much higher profits
because, being unique, they can charge in terms of
customer value, not cost.
Next time, when you create a new content for social
media, ask yourself: "What amazing and outstanding
value could I offer to my beloved readers?"
Don't strive to be a star, strive to be the Sun!
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