"Midas Touch"





In Greek myth, King Midas turned anything he touched to gold.

The metaphor 'Midas touch' refers to the ability to make everything that a person is involved with very successful.

In business, people are said to have developed the "Midas touch" is they make big money from every project or venture they are a part of.




For instance, the 'Midas touch' differentiate a great copywriter from a mediocre one. Sites that work with effective copywriters for content marketing and guest-post marketing see their traffic and revenues increase regularly.


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