ICT-Powered Marketing:

Internet Marketing

SMS Marketing

Intimate e-Marketing Strategy of SMEs and Large Retailers



Short message service (SMS) becomes a preferred marketing choice for SMEs and large retailers. Todayís ICT-empowered customers are less likely to respond to traditional marketing media. Thatís why retailers are turning to new marketing media, such as SMS, to reach their customer base. 

The Tree of Online Success

Internet Business Models

Companies engage their customers with short, sharp, timely, relevant and cost effective messages. SMS messages can be used to promote, remind, attract, engage, reactivate, gather and many other purposes.

Advantages of SMS Marketing

  • One of the main reasons behind the success of SMS as a marketing medium lies in its affordability. SMS messages cost a fraction of the cost of print media. Another advantage of SMS marketing messages is that they are targeted directly to the mobile phone of a prospective customer. This translates into big savings in production and distribution of key marketing messages using SMS as a delivery system.

  • SMS can be sent to the widest group of consumers possible using a mobile device.

  • Another very attractive marketing aspect of SMS messages is that they can be sent and received within few seconds.

  • Personalized Priority Messaging (PPM) is a value-added SMS marketing tool. Informed by a customer record, messages can be tailored to that customerís needs and location.

Virtuoso Marketing

ICT-powered Marketing

e-Mail Marketing

Internet Marketing

Create Greater Value Online

Search Engine Optimization and Marketing

Content Marketing    Attractive Headlines

Social Media Marketing    Top 10 Tips

Affiliate Marketing

Ad Targeting

Emotional Marketing  >> Success Stories

Creative Marketing

Sell Benefits

Customer Engagement   Top 10 Tips


Best Practices and Success Stories

Succeeding Online

A Drop that Grew Larger than the Ocean

Market Segmentation by Business e-Coach

Fun4Biz    Advertising Slogans

CVCI Digital Strategy    SEO    SMM