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VadiK teachings Vadim Kotelnikov

Internet Marketing Strategies

Market your firm, brand, products, services

Vadim Kotelnikov, founder of 1000ventures - personal logo VadiK

Inventor Business e-Coach

Author Innoball

Founder Innompic Games icon

 
Vadim Kotelnikov (VadiK) innovator venturepreneur trainer speaker

Don't sell products, help your target beneficiaries grow and shine instead!

~ Vadim Kotelnikov

  

Internet marketing refers to the digital marketing strategies that are used to market a company, product or service online. Internet marketing strategies are aimed at enhancing your brand power, attracting more website visitors and increasing customers for your business.

  

 
 

Web Branding

Effective web branding helps establish a brand's identity, build trust, and create memorable experiences. It is a crucial aspect of digital marketing and solutions, including web development, content marketing, SEO, SMM, and online campaigns... More

  

Coaching by Example

Impact Innovator

UX Innovator

Proactive Futurist

Blue-Ocean Innovator

  

 

 

 
 

KoRe 10 Tips for Internet Marketing

  

 
Social Media Marketing (SMM) Customer Engagement Content Marketing Internet Marketing Strategies Affiliate Marketing e-Mail Marketing Search Engine Marketing (SEM) SMS Marketing Emfographics e-Marketing Strategies, Internet Marketing, Online Marketing Channels - SEM, Content, SEO, SMM, Affiliate, SMS, e-Mail, Engaging Customers  

① Be #1

Differentiate yourself and your product, create your own market niche  and dominate it with continuous value innovations, affiliate, reseller, and associate programs.

  

 

Slides

  

Digital Marketing

 

Notes

 

Ditital Marketing A-to-Z slides and noted for bloggers, speakers

 
 

② Brand Attributes

Develop your brand name, slogan, trademark, image and letterhead before communicating with your market. Design a great logo that will make your brand image unique and memorable. Your brand makes you recognizable and differentiated from amongst competitors. Social media accounts like LinkedIn, Facebook and Twitter can be a great way to establish your brand. Just don’t push it, create value instead your brand will associated with.

Establish, and adhere to, brand guidelines. Create and continuously express your corporate vision, mission, slogan and values through relevant online channels. Deliver crisp communications supporting your corporate vision and mission.

  

Brand Management

Advantages of Strong Brands

Brand Attributes

Brand Appeal

Brand Equity

Brand Development

Brand Consistency

Brand Enhancement

Coaching by Example

KoRe Brand

Personal Brand

  

 

Web Branding, Online Brand Strategies, Internetl Marketing  

③ Website

Create an effective and attractive customer-focused website that manifests the value you create and satisfies various needs of your target audience... More

It’s important to regularly produce fresh content. This is best done in the form of a business blog.

 

 

 

 

Landing Page

In case you are selling something radically new, know how to create new desires, and focus on enthusiasts who want to purchase new technology, product, or service before anybody else... More

  

Website

Competitive Differentiation

Web Branding

  

 

 

 

 

 
 

Social Media Age: New 7 Success Mantras

'Like' to be 'liked'... People is business... Create waves... More

 
 
 
 

 
 

④ Powerful First Impression

Make it easy for audiences, within 30 seconds, to understand who you are and what you do. Create, fine-tune and promote your value mantra, corporate slogan and core marketing message prominently and consistently.

 

 

 
 

⑤ Search Engine Marketing

Optimize your site and individual pages for your target audience, not for the search engines. Apply the basics of effective search engine optimization to each individual page. Inspire organic inbound links by publishing unique and very valuable content other sites would love to share with their visitors... More

 

 
   
 

⑥ Content Marketing

Create valuable content through a variety of channels consistently to establish authority and gain trust with consumers. To create attractive headlines, use the MFB formula. Provide insight and/or entertainment to build rapport with your audience and develop a loyal following steadily.

Know how to write great stories and engage your audience. Conduct webcasts and webinars. Write and offer a free e-book about issues of great interest to your target audience.

  

Difference that Makes the Difference

Attractive Headline

Content Marketing

Amaze Your Audience

An Easy Way to turn Business Rules into an Interesting Story

  

 
 

⑦ Make It Mobile-Friendly

Provide a positive experience to users that are browsing via a mobile device. Create mobile-friendly content. Take advantage of mobile applications as a marketing resource. Advertise on web pages specifically meant for access by mobile devices.

 
 

⑧ Social Media Marketing

Stay consistent with your core marketing message, but diversify your content, mix it up, create a social content cocktail to achieve more traffic, engagement and conversions from your social channels. Create an e-group; lead discussions on topics that can benefit your community; offer your professional network a vibrant, useful information resource all while driving traffic to your site.

Create videos of people using your product and promote these videos via popular channels.

Mimic the successful marketing strategies of your competitors and other great social media marketers... More

 

 

 
 

⑨ Engaging Visitors and Influencers

Interact with your Internet visitors. Use blogs. Run contests and giveaways via your web site.

Get listed in news stories. Get your company, service or product endorsed by social media influencers to create leveraging and amplification of your social media strategy. Be creative while designing the package of their benefits of partnering with you.

 

 
 

⑩ Affiliate Marketing

Recruit webmasters to place your banner ads or buttons on their own Web site in exchange for a referral fee or commission from sales when the customer has clicked the affiliate link to get to your Web site to make a purchase or fill out a contact form... More