Glossary

 

Glossary of Business Terms

 

Customer

 

   

Online Marketing

 

 

 

 

Online marketing is the practice of leveraging web-based channels to spread a message about a company's brand, cause, content, products, or services to its potential customers and partners.

 The objective of online marketing is to reach potential customers through the channels where they spend their time socializing, reading, searching, and shopping online.

 

 

 

Online marketing is the promotion of brands to connect with potential customers using the Internet and other forms of digital communication. This includes not only landing pages email, social media, and web-based advertising, but also Search Engine Optimization (SEO), backlinks, sponsored guest posts at high-ranked websites, text and multimedia messages as a marketing channel.

 

 

 

Digital Marketing vs. Online Marketing

The extension to non-Internet channels, such as television and mobile phones, differentiates digital marketing from online marketing.

 

Impactful Images

Instagram Reels

SMS Marketing

Spam Score

 

 

 

Digital Marketing how to create appealing headlines  

Discover more inspirations, insights, and highersights in these mini-courses:

Digital Marketing

Marketing Rainbow

Result-oriented Communication