If you want your
message to hit the target, make adjustment to the wind.
→
Focus on
Emotional Drivers
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You must approach
→
your audience
with confidence
and
curiosity. Plan an interactive opening using questions.
For
instance, you can start by asking participants to write down their
burning questions or to confirm the benefits that are important to them.
You can format your presentation like a story with a
problem
and
solution,
tell a story to illustrate certain points, and ask listeners to guess
certain facts or data. Enliven your slides with pictures of people,
actions, products, or locations. Provide application opportunities.
Imagine people’s likely reactions to what
you say and how you say it.
Adjust your presentation to your audience
expectations and
→
perceptions.
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How To Market Your Venture
How To Make an Effective Venture Presentation