Strategic Alliances


10 Keys



Planning for a Strategic Alliance





Before entering into a strategic alliance, enough thought is to be placed behind the structure of the relationship and the details of how it will be managed.

Consider the following in your planning process:


How To Structure a Strategic Alliance

Strategic Alliances vs. Transactions







▪ define expected outcomes from the relationship for all the parties in the strategic alliance

▪ define and document the elements provided by each party, and the benefits a successful alliance brings to each

▪ identify the results that will cause the alliance to be most beneficial for your business and define the structure and operating issues that need to be addressed to achieve these results

▪ protect your company's intellectual property rights through legal agreements and restrictions when transferring proprietary information.

▪ define the basics of how you will operate

▪ be certain that the company cultures are compatible, and the parties can operate with an acceptable level of trust.


10 Reasons to Form a Strategic Alliance

Ways of Technology Commercialization

Synergistic Partnerships

4Ps of a Successful Partnership

Strategic Business Design

Business Design Thinking

Strategic Creativity

Guiding Principles

Joint Venture Forming Checklist