Total Quality Management (TQM)




Vadim Kotelnikov Wei Di China Chinese jourbal cover

TQM Concept in Japan

Culture-specific attitude, approaches, features, practices

Vadim Kotelnikov, founder of 1000ventures - personal logo VadiK

Inventor Business e-Coach

Author Innoball

Founder Innompic Games icon



Total Quality Management (TQM)  is a management tool for improving total performance.

In TQM and Kaizen, the cross-functional goals of QCD (Quality, Cost, Delivery) are clearly defined as superior to such line functions as planning, design, production and sales.

  TQM in Japam areas targeted by total quality management



TQM means organized Kaizen activities involving everyone in a company – managers and workers – in a totally systemic and integrated effort toward improving performance at every level. It is to lead to increased customer satisfaction through satisfying such corporate cross-functional goals as quality, cost, scheduling, manpower development, and new product development.


Japanese vs. U.S. companies: competitive advantages

Kaizen Culture: 8 Key Elements

Areas Targeted by TQM in Japan

Cross-functional Management (CFM)




According to the Japan Industrial Standards, "implementing quality control effectively necessitates the cooperation of all people in the company, including top management, managers, supervisors, and workers in all areas of corporate activities such as market research and development, product planning, design, preparation for production, purchasing, vendor management, manufacturing, inspection, sales and after-sale services, as well as financial control, personnel administration, and training & education. Quality control carried out in this manner is called company-wide quality control or total quality control (TQC)."



Implementing Kaizen: 7 Conditions

Deming's 14 Points for TQM

Customer-focused TQM

14 TQM Slogans at Pentel

Barriers to successful TQM




Quality control in Japan deals with quality of people. It is the fundamental concept of the Kaizen-style TQC. Building quality into its people brings a company a half-way towards producing quality products.


Kaizen Mindset

Japanese-style Suggestion Systems



TQM Competitive Advantage of Japanese FirmsSyneregistic SellingProductivity ImprovementNew Product DevelopmentSupply Chain ManagementMarketing StrategiesService-Profit ChainCross-functional ManagementTen3 Business e-Coach Areas Targeted by TQM in Japan Total Quality Management Areas Targeted by TQM in Japan



Customer-focused TQM

TQM in Japan is referred to as “market-in” because it is customer-focused. Customer-oriented TQM means that one should always satisfy and never inconvenience the people in the next process because they are customers.

  Japanese-style customer-focused Total Quality Management (TQM)




TQM and Kaizen

Kaizen and TQM is a movement aimed at continuous improvement of managerial performance and quality at all levels.

'Kaizen' means continuous improvement. One of the most difficult aspects of introducing and implementing Kaizen strategy is assuring its continuity.

When a company introduces something new, such as quality circles, or total quality management (TQM), it experiences some initial success, but soon such success disappear like fireworks on summer night and after a while nothing is left, and management keeps looking for a new flavor of the month.

This is because the company lacks the first three most important conditions for the successful introduction and implementation of Kaizen strategy.



Kaizen Mindset




Continuous Improvement Mindset

To inspire relentless search for improvement opportunities and Kaizen efforts, some Japanese managers go as far as to say to their subordinates, "Regard whatever you do now as the 'worst' way to do your job."


Kaizen Mindset

Radical Improvement (Kaikaku): 10 Tips

4 'Why?' of True Success





Cross-functional Management

Cross-functional management (CFM) manages business processes across the traditional boundaries of the functional areas. CFM relates to coordinating and synergizing the activities of different units for realizing the superordinate cross-functional goals and policy deployment. It is concerned with building a better system for achieving such cross-functional goals as innovation, quality, cost, and delivery.



Kaizen Mindset