The Power of Your Cross-Functional Excellence

"The mind sharp, but not broad, sticks at every point but does not move."
~ Rabindranath Tagore

The broader your net is, the more fish you catch.

If you build broad cross-functional expertise, no idea will be wasted! Your mind can accept only those ideas that have a frame of reference with your existing knowledge and comprehension. It rejects everything else. If your knowledge is functionally focused, you'll be open to new ideas related to your functional expertise only and will miss all other → learning and → innovation opportunities.

→ Smart Business Architect 

If you develop a broad cross-functional expertise, no new idea will be wasted. It will immediately connect with the existing knowledge and will → inspire you, → energize  you, and encourage your → creativity  and serendipity... More

Knowledge as the Source of Business Value

In the → new economy, the knowledge component of products and services has increased dramatically in importance and has become the dominant component of → customer value. The shift to knowledge as the primary source of value, makes the new economy → led by the companies who manage knowledge effectively – who create find, and combine knowledge into new products and services faster than their competitors... More

→ Brainstorming: 10 Rules

Tacit knowledge is far less tangible and is deeply embedded into an organization's operating practices and → culture . As it is much harder to copy, tacit knowledge is a source of → competitive advantage .

 Universiti Technologi Mara, Malaysia

In the logo of the University, purple color symbolises excellence in global knowledge. White shows the sacred and pure knowledge offered to the students. The overall shape of the logo maintains the original shape in order to retain the identity of UiTM as the font of knowledge... More

→ Great Learner