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Customer Value Creation International (CVCI) is a nonprofit devoted to the advancement of companies and
organizations to transform their organizations and have a customer centric
management practices by creating value for their customers.
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The Tree of Business Success
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Customer Care
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Customer Value Creation:
Yin-Yang Strategies
CVCI online marketing strategy, includes
website optimization,
content amplification,
social media marketing, and influencer strategy.
Website Optimization/Search Engine Optimization
The website optimization activity is aimed at ensuring the CVCI website
achieves good search engine ranking and higher visibility to potential
new visitors to the site.
The following is a summary overview of
SEO by
CVCI website .
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Social Media
To succeed with a B2B
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social media marketing
does require commitment and a clear strategy to ensure it is both manageable
and effective at fulfilling its potential. This strategy includes specific
social media strategy objectives based on number of followers, likes,
shares etc.
The initial consideration is in terms of which social media sites to
include as part of the overall CVCI social media strategy...
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Content Amplification
Linking website and web
content to
social media will be a crucial element in both raising awareness of CVCI
but also generating leads for potential awareness. The objective should be
to share an abundance of CVCI blog posts. The aim is to get these blog posts
shared by social media users.
Downloadable eBooks and white papers would be promoted with these blog
posts, providing a way for CVCI to capture a potential member’s email
address based on principles of value exchange, and in turn providing CVCI
with data for an ever increasing mailing database which can be exploited for
other events and activities in the future. Consideration should be given for
the relevant data protection requirements in the use of this data. AS the
content is promoted via social media, it also fuels visits to the CVCI
website and provides further opportunity there to increase awareness and
interest in membership opportunities.
Website
Customer-focused Website
Create Greater Value Online
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Could I Help You?
Search Engine Optimization and Marketing
Promote Your Website
Customer
Engagement
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Top 10 Tips |
Add More Value for Your Customer
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Modern ICT-powered Value Chain
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Benefits of e-Business
Customer's Perspective of Quality
Deep Customer Focus: 10 Breakthroughs
Customer Service
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Customer Intimacy
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Benefit from Your Competitors
Listening To Your
Customers
Customer Listening Tips
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Customer Feedback
Value Innovation
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Innovation Is Love
Customer-driven
Innovation
Customer Partnership
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Modern ICT-powered Value Chain
ICT-powered Marketing
e-Mail Marketing
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SMS Marketing
Internet Marketing
Content Marketing
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Attractive Headlines
How To Seduce Search Engines
Social Media Marketing
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Top 10 Tips
Affiliate Marketing
Ad Targeting
How To Create Amazingly Seductive Offers
Best Practices and Success Stories
Customer Care
Creating Customer Value
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Market Segmentation by Dell Inc.
Steve Jobs
Estee Lauder
Konosuke Matsushita
Succeeding Online
A Drop that Grew Larger than the Ocean
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