“We often talk about inventions like the printing press and the television — by simply making communication more efficient, they led to a complete transformation of many important parts of society. They gave more people a voice. They encouraged progress. They changed the way society was organized. They brought us closer together.”

~ Mark Zuckerbrg

❶ Create a Better World

If people have access to more information and are more connected, it will make the world better; people will have more understanding, more empathy. That’s the guiding principles for Facebook leaders that keep them going.

❷ Build a Good Team

The team should make better decisions as a group than any individual would. Take care of both complementarity of knowledge and the dynamics so that way you can maintain this property.

❸ Cultivate Fearlessness

Create an inspiring culture and promote an entrepreneurial environment of fearlessness to foster passion, curiosity and creativity of your employees and to empower them to innovate and execute on their ideas. Both believing in the impossible and not dismissing wild ideas will greatly contribute to your success. 

❹ Take Risks

“In a world that is changing really quickly, the only strategy that is guaranteed to fail is not taking risks,” says Mark Zuckerberg. Things will continue to develop and change rapidly, and if you aren’t willing to take chances, you’ll be left behind. To achieve great success, make bold choices, step out into the unknown and forge your own path.

❺ Excite and Amaze Users

It’s OK if people are underestimating you. It gives you latitude to go out and make big bets that excite and amaze people.

❻ Commit To Simplicity

Facebook is simple, which makes it easy to use and fast to load. It has a simple design.

❼  Move Fast and Break Things

Whether you company small or big, place a really big premium on moving quickly. Most companies slow down dramatically as they grow, but if you can focus at every step along the way on moving quicker then you’ll move as quickly as a small company. Invest in building up the infrastructure and tools and also the culture that tells people to take risks and try things out.

❿Create an Exciting Workplace

If people aren’t happy, they won’t do their best. At Facebook, employees get a lot of perks. Facebook is packed with goodies, such as free computer accessories, free food, and an on-site barber shop, that make employees never want to leave.

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Smart & Fast

Business Success 360