Communication Tactics Definitions  ▪  Options  ▪  Examples VadiK Inventor Author Founder   Communication tactics are the specific methods and strategies employed to convey information effectively and engage audiences. These actions are often implemented as part of a broader communication strategy, which can be pre-defined or adjusted based on the context.     Dance with Perceptions Communication, in essence, is P2P – perception to perception. The message your prospects receive is different from the massage you send. Perceptions make the difference and rule. Empathize with your prospects if you want to understand and manage their perceptions successfully.   Seek first to understand, then to be understood. Stephen Covey The most important thing in communication is to hear what isn't being said. Peter Drucker   Be and Behave Like an Opinion Leadership An opinion leader is someone who has mastered a specific topic and has established trust within a community as an industry expert.   Thought Leader HIGHERsight Use the Right Words   A mind-opening joke is often a great way to begin a speech with, inspire curiosity, create the 'Aha!' effect, and reduce psychological barriers to change. ~ Vadim Kotelnikov   Blue-Ocean Communication Stand out from your noisy competition. When everyone is shouting, say something worth listening to. Be "the only", be intriguing, be valuable... More     Communication GEM Stay focused on your goal, but be flexible on how to get there. Set your communication goal and start moving towards it. Assess the response you get and adapt accordingly. Waltz up with the feedback you receive.     Speak briefly, ask little, leave quickly. Peter the Great A good speech should be like a woman's skirt; long enough to cover the subject and short enough to create interest. Winston Churchill   Inspire 'Aha!' Moments The Aha! moment is the common human experience of instantly understanding a message or suddenly understanding a previously incomprehensible problem or concept... More     Shock Therapy Communication Shock therapy is a high-impact communication tactic or maneuver that is used by proactive influencers  in their eye-opening speeches, radical-change campaigns, disruptive value proposition, blue-ocean marketing strategies, or deal negotiations. → Examples of Shock-Therapy Communications   3 Shock-Therapy Communications that changed the world in early 2025 Speech by JD Vance Trump-Zelenslyy Verbal Clash     Tell Stories Storytelling is a powerful weapon that turns a routine business speech into an interesting, unforgettable narrative and increases your chances of getting the required backing. First, decide what dreams and emotional benefits you want to sell to your audience,  and then turn your pitch into a top-value story.   Leaders Sell Dream, Hope, Self How To Write a Great Story Storytelling Strategies to Make Your Business Proposal Stand Out       Result-oriented Communication