Vadim Kotelnikov

Divergent and Convergent Thinking Phases

Vadim Kotelnikov, founder of 1000ventures - personal logo VadiK

Inventor Business e-Coach

Author Innoball

Founder Innompic Games icon



Know how to manage creativity and ideas





Divide time between divergent and convergent thinking.

Our brain is divided into two hemispheres, the left and the right, and each hemisphere specializes in different functions, processes different kinds of information, and deals with different kinds of problems.

  Amazing Thinker 360 course divergent convergent thinking creative


SuperCreativity A-Z/360 how mind works right brain ideation  

The left brain works more with logic and analysis, the right works more with emotions and imagination.

Intuitive, emotional, and creative work is performed by our right brain.




You must divide time between the left-brain and right-brain activity to achieve better creativity results. If you keep bouncing back and forth between creative and analytical activities, you'll get a headache and won't produce your best results. Analysis, evaluation and judgment get in the way of creativity.




That's why in brainstorming sessions we suspend judgment while we generate ideas, ask 'Why? What If?' questions and develop 'What If' scenarios.


Creativity in Groups






Similarly, radical innovation project managers apply the loose-tight leadership technique to divide time between divergent and convergent thinking by their team members at different project stages.

  How To Stimulate Radical Idea Generation Idea Management Value Innovation Techniques for Fast Decision Making and Idea Evaluation Leading Innovation The Jazz of Innovation Techniques for Fast Idea Evaluation Creativity Management Loose-Tight Leadership 'Why? Wht If?' questions Idea Evaluation: 4x2 Perceptual Positions The Jazz of Innovation Loose-Tight Leadership



Vadim Kotelnikov advice quotes

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InnoBall (Innovation Brainball)

A similar team creativity technique is used by innovation teams during the InnoBall simulation game.





The ideation process is divided into two phases

'Garden' (independent ideation)
(quick assessment and integration of ideas).

  InnoBall ideation process Garden and Kitchen phases



Oscar Wilde humorous quotes

Without order nothing can exist
without chaos nothing can evolve.

Oscar Wilde



Innovation Process: Diversion and Conversion of Ideas

"The process of innovation is a rhythm of search and selection, exploration and synthesis, cycles of divergent thinking followed by convergence," say Dorothy Leonard and Silvia Sensiper, the authors of The Role of Tacit Knowledge in Group Innovation.

Divergence, or creative synthesis, is the interlocking of previously unrelated skills, or matrices of thought. As soon as a sufficient choice of innovative ideas has been generated, a solution convergence upon acceptable action needs to be defined and agreed upon. Confining the discussion here to managing the tacit dimensions of knowledge three types of tacit knowledge overlapping specific, collective, and guiding need to be managed.


Knowledge-based Enterprise

Organizational IQ

Knowledge Management vs. Information Management

Tacit Knowledge

How To Manage Tacit Knowledge

Organizational Barriers to the Sharing of Tacit Knowledge




Vadim Kotelnikov

Keep learning forward for if you strop learning, you stop creating history and become history.

Vadim Kotelnikov, founder of 1000ventures - personal logo VadiK

Inventor Business e-Coach

Author Innoball

Founder Innompic Games icon




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