Vadim Kotelnikov

8 Rules for
Quality Management

Vadim Kotelnikov, founder of 1000ventures - personal logo VadiK

Inventor Business e-Coach

Author Innoball

Founder Innompic Games icon



Define what quality means to you and your customers, and how greater quality management can help to achieve your business goals and compete more effectively for a greater market share.


Total Quality Management (TQM) in Japan and the West




Develop a strategy that defines a specific aspect of quality designed to provide a competitive advantage. Think outside the box; as you think about quality in your division, look at the bigger picture to address the strategy that will best guide your organization in the marketplace.


Successful Company


Six Sigma

Six Sigma and Quality Revolution at GE





Focus all functions and levels of your organization on quality and continuous improvement. Build a companywide lasting commitment to the process of continuous improvement. Involve multiple departments in cross-functional quality improvements processes.


Total Quality Management (TQM)

Kaizen and TQM

Barriers to TQM




Use an integrated approach: leverage your service-profit chain; stress attention to details, but incorporate also competitive  benchmarking, evaluation and continuous improvement all combined in an interactive process with your team members and customers.


Cross-Functional Management (CFM)



8 Principles




Build a measurement and benchmarking methodology that will rank you against the competition and provide a mechanism for tracking your progress both independently and in comparison to industrywide best practices. Measure quality improvements both in quality-specific terms and in terms of the impact it has on your short- and long-term business goals. Assess individual contributions to the quality process as part of every employee's periodic review.


Deming's 14 Point Plan for TQM

PDSA Cycle

Areas Targeted by TQM in Japan

Kaizen Culture

14 TQM Slogans at Pentel




Top management must be completely involved in the quality improvement process rather than simply supportive of it. Allow for independent assessment of the company's quality management system, and its product and service quality, and act on the findings.




Give ownership for quality to your employees, encourage a continuous flow of incremental improvements from the bottom of the organization's hierarchy. Quality is not something that management can mandate or dictate. To gain employee commitment to the quality process, your company's management, control, and reward systems must be modified to give employees greater responsibility and opportunity to become quality and customer oriented and inspire them to strive for continuous improvement.


Growth 10+ is People 10+

Kaizen Mindset

Growing Value of Systems Thinking for Business

Suggestion Systems

Japanese-style Suggestion System




Make quality a religion. Make quality second nature of all your employees. Without it, all the corporate statements, procedures and standards will prove to be rules that are meant to be broken.


Synergize EBPM, TQM and Six Sigma

Integrate Six Sigma with Business Process Management