How To Develop a Strategic Intent

Strategic Intent Defined

Strategic intent is a high-level statement of the means by which your organization will achieve its vision. It is a statement of design for creating a desirable future (stated in present terms). Simply put, a strategic intent is your company's vision of what it wants to achieve in the long term.

In complexity science's terms, strategic intent is decomposition of exploration rules into the next level of detail, the linkages to the exploration rules and the transition rules that define how it will migrate from its current design and ecosystem to a future business design and ecosystem.

Purpose of Strategic Intent

The logic, uniqueness and discovery that make your strategic intent come to life are vitally important for employees. They have to understand, believe and live according to it. And they need a strategic direction to stay stay strategically motivated.

Strategy should be a stretch exercise, not a fit exercise. Expression of strategic intent is to help individuals and organizations  share the common intention to survive and continue or extend themselves through time and space.

Developing a Statement of Strategic Intent

The strategic focus is the starting point for developing a statement of strategic intent. A statement of strategy must become then a statement of strategic design through which the principles, processes and practices of an organization are developed. These statements must represent the whole as seen from any location in the organization.

Your strategic intent should also be accompanied by intermediate stretch goals against which company achievements can be measured. It cannot be developed in a one-day strategy session, it should develop and mature with time... More

COACHING by EXAMPLE

 The strategic intent of
INNOMPIC GAMES
is to achieve a civilizational breakthrough, engage 1 billion people, and to turn our challenged Earth to
a flourishing Planet of Loving Creators.