Vadim Kotelnikov    

Quick Idea Evaluation by Weighted Criteria

Simple and Very Effective Technique for Evaluation of Innovative Ideas


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This simple and effective technique
can be used by individuals or by groups of
decision makers
for fast evaluation of innovative ideas.


Idea Evaluation by Weghted Criteria Vadim Kotelnikov Smart & Fast Decision Maker Competitive Advantage Inspiring People Innovation Leader Guiding Principles Techniques for Fast Evaluation of Strategic Ideas Advantages of Strong Brands Create Your Own Market Niche Resource-based Model of Strategic Management Advanced Ideation Techniques Idea Evaluation by Weghted Criteria: Fast Decision Making, Idea Management, Innovation Tools

Develop Effective Evaluation Criteria / Guiding Principles

First and foremost, you must develop effective idea evaluation criteria. Brainstorm a broad list of criteria by which you wish to evaluate innovative ideas or any proposed new course of action for your business. Your corporate vision, competitive strategies and guiding principles will help you streamline this brainstorming session. Having generated a lot of criteria, select 20 most important ones. Then narrow this list down to 5 or 10 by combining sister criteria or deleting weaker ones.

Define the Evaluation Process

Having finalized the list of criteria, weight them according to their importance to your business. To evaluate an idea, rate how well it meets each criterion. The highest rating of 10 would indicate the idea perfectly meets that criterion. A rating of 0 would indicate the idea does not meet that criterion in any way whatsoever.

The following formula is used to calculate the total idea rating:

Sum of weighted ratings / Highest possible total score 100%

Generally, scores of 80% or higher indicate the idea is very valuable and worth taking further.




The Jazz of Innovation: 11 Guiding Principles Download PowerPoint presentation, pdf e-book


Make Your Idea Management Process Leaner

Loose-Tight Leadership

Now, you have an easy-to-use and very effective strategic tool for idea evaluation. Communicate it to your people. Everybody in your organization should know what criteria are used for evaluation of innovative ideas. Creative thinkers Download PowerPoint presentation, pdf e-book should also be able to evaluate their ideas themselves before submitting them to decision makers. This will make the idea generation process more focused and increase the quality of ideas submitted to decision makers for evaluation. The whole idea management process will become much leaner.

It will be easier to get gold out of the sand as there will be less sand and more gold in it.

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During Innopreneurial simulation games
"Innovation Football" and "Innovation Chess"
the method of Weighted Criteria, inter alia, is used by the team leader to select the best idea among those generated by the team members. >>>

At InnoBall / InnoChess trainings and Innompic Games, the method of Weighted Criteria, inter alia, is used by the team leader to evaluate the ideas generated by the team. Judges may also use this method to evaluate the ideas and assess the idea selection skills of the team leader. >>>

Team-based Generation of Ideas, best idea selection, Innovation football, entrepreneurial game, simulation, Vadim Kotelnikov

Inovation Football, Innoball, Entrepreneurial Game, Strategic Simulation, innovation team assessmsnt