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Corporate Vision, Mission, Goals and Strategies

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To choose and provide a strategic direction to the workers,
corporate leaders Download PowerPoint presentation, pdf e-book must develop a mental image of the possible and desirable future state the organization wants to create.

 To be a powerful strategic achievement tool, your corporate vision and mission should enthuse and unite employees.

The Tree of Business Success Download PowerPoint presentation, pdf e-book

Strategic Intent Opportunity-driven Business Development Enterprise Strategy Vision Mission Goals Business Strategies Discovering Opportunities Change Management Ten3 Business e-Coach: why, what, and how 3 Hierarchical Levels of Corporate Strategy Dynamic Corporate Strategy

 

 

 

 

Vision 

Corporate vision is a short, succinct, and inspiring statement of what the Organization   intends to become and to achieve at some point in the future, often stated in competitive terms.

10 Rules for Building a High-growth Business Download PowerPoint presentation, pdf e-book

Vision refers to the category of intentions that are broad, all-inclusive and forward-thinking.  It is the image that a business must have of its goals before it sets out to reach them. It describes aspirations for the future, without specifying the means that will be used to achieve those desired ends.

Learn from the Market Leaders Download PowerPoint presentation, pdf e-book

Silicon Valley leaders keep stretch in their vision and communicate purpose and direction consistently and within multiple contexts. They keep linking the events of today to their vision, underscoring the relationship between the two keep people motivated and focused... More

  

  

 

Mission Statement

Meaningful mission, or purpose, is a core characteristic of Winning Organizations Download PowerPoint presentation, pdf e-book. An Inspiring mission bonds people together and ignites passion that can deliver extraordinary results. It makes concrete the Leader's view of the direction and purpose of the organization.

The primary goal of any business is to increase stakeholder value. In developing a mission statement, remember that your organization serves multiple stakeholder groups and identify how it will address the needs of its most important stakeholders... More

  

 

 

Corporate Strategy

Strategy is a very broad term which commonly describes any thinking that looks at the bigger picture. Successful Companies Download PowerPoint presentation, pdf e-book are those that focus their efforts strategically. To meet and exceed customer satisfaction, the business team needs to follow an overall organizational strategy. A successful strategy adds value for the targeted customers over the long run by consistently meeting their needs better than the competition does.  >>>

Strategy is the way in which a company orients itself towards the market in which it operates and towards the other companies in the marketplace against which it competes. It is a plan an organization formulates to gain a Sustainable Competitive Advantage Download PowerPoint presentation, pdf e-book... More

    

 

Strategic Intent

A strategic intent is a company's vision of what it wants to achieve in the long term. It must convey a significant Stretch for your company, a sense of direction, discovery, and opportunity that can communicated as worthwhile to all employees. It should not focus so much on today's problems, which are normally dealt with by company visions and missions, but rather on tomorrow's opportunities.

  

  Employee Empowerment  >>  Challenge imagination

 

 

Setting Goals

The major outcome of strategic road-mapping and strategic planning, after gathering all necessary information, is the setting of goals for the organization based on its vision and mission statement. A goal is a long-range aim for a specific period. It must be specific and realistic. Long-range goals set through strategic planning are translated into activities that will ensure reaching the goal through operational planning.

  

 

Lead by Example

The exercise of crafting well-defined visions and mission statements is a waste of time and talent if they are used for nothing but being published in the annual report and displayed in a reception area. This happens very often in losing organizations where corporate vision and mission don't inspire people, where people lack of strategic alignment and don't know where the organization is going and what it is trying to achieve in the future.  >>>

To be able to inspire and energize employees to work towards corporate objectives, visions and missions should be more than a formal statement. Executives Download PowerPoint presentation, pdf e-book and managers Download PowerPoint presentation, pdf e-book should live them, be seen living them, and constantly communicate them to their employees.

  

  

 

 

 

Sun Tzu: The Art of War

Vision is the ability to foresee the future... More

Victory comes from everyone sharing the same goals... More

Sun Tzu

The Art of War

Charles Schwab advice quotes

A man to carry on a successful business must have imagination and see things as in a vision, a dream of the whole thing.  >>>

Charles Schwab

Schwab Inc.

Mark Zuckerberg business advice quotes Facebook

I know it sounds corny, but I’d love to improve people’s lives, especially socially >>>

Mark Zuckerberg

Facebook

Konosuke Matsushita advice quotes

Company’s vision must be driven by the aspirations of its customers.
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Konosuke Matsushita

Panasonic

 

7 Principles For Transforming Your Business From Mediocre To Great     Develop a Clear Vision

  

 

Naryana Murthy advice

You have to create a grand, noble vision which elevates the energy, enthusiasm and self-esteem of everyone in the company while ensuring that everybody sees a benefit in following the vision... More

Naryana Murhty

Infosys

Jack Welch advice business quotes

Articulate your vision. The leader's unending responsibility must be to remove every detour, every barrier, to ensure that vision is first, clear, and then real.  >>>

Jack Welch

GE

Michael Dell advice

Mobilize your people around a common goal. Help them feel a part of something genuine, special, and important, and you'll inspire real passion and loyalty... More

Michael Dell

Dell Inc.

 

 

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References:

  1. Guide to Management Ideas, Tim Hindle

  2. Built to Last: Successful Habits of Visionary Companies, Collins, J. and Porras, J.

  3. The 10-day MBA, Steven Silbiger

  4. Extreme Management, Mark Stevens

  5. It's not the BIG and eats the SMALL... it's the FAST that eats the SLOW, J. Jennings, L, Haughton

  6. The 22 Immutable Laws of Marketing, Al Ries & Jack Trout

  7. Changing Strategic Direction, Peter Skat-Rørdam

  8. The Leader's Guide To Lateral Thinking Skills, Paul Sloane

  9. Jack Welch and the GE Way, Robert Slater

  10. The Welch Way, Jeffrey A. Krames