of Soft Skills
Soft skills are a cluster of
productive capabilities that characterize one's
relationships in a social environment. It
is an umbrella term for
skills under three key functional elements: achievement
know-how, people skills, and social skills.
Soft skills are a synergistic
combination of common sense, creativity, decision making
skills, problem solving skills, empowering attitudes, the
ability to make a desired first impression and to be
charismatic, people skills, social skills, communication
skills, the ability to build rapport, the ability to lead,
teamwork, social intelligence, emotional intelligence,
cultural intelligence, and empathy among others, that enable
people to navigate their environment, work well with others,
perform efficiently, and
achieve their goals with complementing hard skills.
Importance of Soft Skills
As business is people, soft skills are more important than hard skills because
they are the foundation of thinking, cooperation,
management, innovation, marketing, etc.
The influence of soft skills
on the outcome of business activities depends on the
circumstances in which the business activity takes place.
of Soft Skills
The development of soft skills
is much more difficult than the development of hard skills.
While hard skills can be
learned studying from a book or from trainings,
development of soft skills
needs a combination of
environment and other people to be mastered.
It requires addressing multi-dimensional challenges,
actively interacting with others on an ongoing basis and
being willing to learn from all sorts of feedback both
verbal and situational.
"A social skill is any
competence facilitating interaction and communication with
others where social rules and relations are created,
communicated, and changed in verbal and nonverbal ways. The
process of learning these skills is called socialization."
Social skills are the skills
we use to communicate and interact with each other, both
verbally and non-verbally, through worlds, gestures, body
language, our personal appearance, images,
behavior, and other means.
In the digital economy where
the large majority of the work can be done by computers,
artificial intelligence systems and smart machines, the
primary role of human beings is to use their imagination and
creativity to invent new things and to solve problems in
Intuitive anticipation and decision making are highly
important soft skills. There are
two levels of intuition − subconscious and divine.
Subconscious intuition can be developed through
engaging your fast-thinking subconscious mind and
turning it into a
Soft skills form the basis of
successful leadership and are, therefore, highly important
for those in leading positions. Leaders are to inspire, to
provide a strategic direction, to align, motivate and
energize people in order to achieve desired goals.
Leadership is a process of influence through a series of
interactions between a leader and their followers. In order
to be effective in these roles, the leader has to possess
relevant soft skills.
Effective communication inside
the company is the foundation of successful business
activities. Communication allows employees at all levels to
coordinate their actions to achieve a common objective.
Although strategic plans are
developed by a top management team, due to the scope and
complexity of business operations, top managers have to rely
on their staff to assist them in the decision-making
process. Staff members can broaden the understanding of
current business activities by developing situational
awareness and assisting top managers in building their
situational understanding by providing relevant information
and recommendations regarding business activities.
A globally connected world is
a key driver of structural change for the global workforce.
The diversity of stakeholders
is an important point to consider. Employee, customers,
partners, competitors are all made up of people of different
ethnical backgrounds, who have different views, perceptions,
beliefs, and values.
Innovation became a systemic
phenomenon. It is achieved through synergizing diversities
and is increasingly more dependent on the collaboration
between actors from different cultural backgrounds who
combine their own perceptions, thinking habits and expertise
to create something new. This happens on all levels −
individual, team, institutional. Diversity of thought
increases creativity and, with it, the innovation potential
of individuals, teams, corporations and joint ventures.
Business activities that take
place abroad emphasize the importance of cultural
intelligence and effective cross-cultural communication
between the business and local people. Unless company
representatives have good understanding of the local
traditions and values, they might behave in such a way that
is considered offensive or inappropriate in another culture
and facilitate conflict, putting the whole local business at
risk. In order to effectively perform business activities in
a different cultural setting, company representatives must
possess such soft skills, as sociocultural competence and
Groundbreaking Soft Skills
empower you to create remarkable positive change in
yourself, your organization and its business.