Customer Success 360

Create More Value for Customers






Best Practices: Customer Value Creation

Organizations that excel at strategy execution and achieve remarkable results know how to create sustainable value for customers, employees and shareholders.


Customer Care

Achieving Deep Customer Focus

Make Doing Business with You Easy



Vadim Kotelnikov

Imagine the ideal customer experience
and strive to provide it.

Vadim Kotelnikov, founder of 1000ventures - personal logo Vadim

Inventor Business e-Coach

Author Innoball

Founder Innompic Games icon




Gain Sharing

Gain Sharing helps ingrain customer-driven innovation in corporate culture and operations.


Innovative Value

Incentive Motivation



Sam Walton's rules for buiding a great business

The goal as a company is to have customer service that is not just the best but legendary.

Sam Walton



Great Customer Service

Outstanding customer service is a great differentiator and a competitive advantage.

Businesses have traditionally relied on technology and product innovation for competitive advantage. However, as products became commodities due to global competition and relentless technological advances, the battleground for differentiation and customer value creation shifted to customer intimacy and service. This service-focused competitive strategy has worked well for numerous companies across various industry sectors.


Customer Service

Cross-functional Customer Service

Customer Experience

Customer Experience Management

User Experience

Add More Value

Loving Customer Relationships



Henry Ford advice

A business absolutely devoted to service will have only one worry about profits. They will be embarrassingly large.

Henry Ford




Tips for a Manufacturing Company

According to Andrew  Spanyi, "a feature of such organizations is their ability to define key organizational capabilities that produce observable value to customers."

Typical organizational capabilities include:

→ creating innovative customer value

creating a customer-focused website

creating an appealing customer value proposition

order taking

developing, commercializing, producing, and shipping products

providing advice and service

installing equipment

sending invoices

paying suppliers

collecting funds



Perception of Quality

Customer Synergy

Value Journey

Innovative Value

Innovation is Love

Winning Customers

Customer-focused Culture

Customer-driven Innovation

Customer Feedback

Customer Intimacy

Listen To Your Customers







Customer Success 360

PowerPoint slides
for teachers, trainers, speakers

all those who teach others how to achieve customer success

  Customer Success 360 Customer Value Proposition Service-Profit Chain Customer Intimacy Customer Care Customer Partnership Differentiation Strategies Creative Marketing Listening To Customers Observing People Creating Customer Value Value Innovation Branding Empathetic Marketing Engaging Customers Sell Benefits Closing the Deal Retaining Customer Customer Service Loving Customer Relationships Customer Satisfaction e-Coach Master of Business Synergies (MBS) Winning Customers Synergistic Marketing Synergistic Selling Vadim Kotelnikov Selling Is Problem Solving Emotional Marketing Customer Success 360