→ Customer Success 360  Download PowerPoint presentation, pdf e-book

  

 

 

Customer Service as a Competitive Advantage

Businesses have traditionally relied on technology and product innovation for → competitive advantage Download PowerPoint presentation, pdf e-book. However, as products became commodities due to global competition and relentless technological advances, the battleground for → differentiation and → customer value creation shifted to customer intimacy and service. This service-focused competitive strategy has worked well for numerous companies across various industry sectors.  >>>

     

Vadim Kotelnikov advice quotes

 Imagine the ideal customer experience and strive to provide it.  → >>>

Vadim Kotelnikov>

Vadim Kotelnikov, founder of 1000ventures - personal logo   Business e-Coach   Innompic Games icon

 

 → 8 Best Practices of Successful Companies Download PowerPoint presentation, pdf e-book

 

 

 

 

The Recipe is Simple, the Implementation Is Not

→ Customer care is vital to survival and success of a company. Still, many organizations are not doing it well. The American Customer Satisfaction Index 2000 published by the University of Michigan reported that 27% of customers were not satisfied with product or service they received.

"Treat the customer as an appreciating asset."  ~ Tom Peters

 

Your long-term loving customer relationships
will produce
an endless chain of great rewards for both your soul
and
revenue streams.

Loving Customer Relationships, Vadim Kotelnikov

 

 

 

High Need for Improved Customer Service

Technology and →  e-business are turning marketplace upside down

Customers have increasingly more choices

Customers have lower levels of brand and product loyalty

The Biggest Differentiator

The new economic reality is one of ever increasing competition driven by rapid and continuous → innovation Download PowerPoint presentation, pdf e-book, informed and demanding customers, commoditization of products and services, and relentless pressure to cut costs and improve services. In this environment, customer service and customer intimacy is a biggest differentiator for businesses and a key source of your sustainable competitive advantage.

 

  

Customer-driven Innovation: 7 Practice Tips

② Empathise with your customers, live their life, "walk a mile in the shoes of your customer".

③ Involve everyone, require every person, regardless of their position, to spend time on customer contact and services activities. Ask all your employee to get on board with customer-driven innovation and value innovation. Encourage → experimentation and risk taking.  >>>

 

 
   

 

 

Be the Best Possible

Be a "Go-giver" in customer service.  To get ahead, you must know who your customers are and what they expect.  You must deliver more.... More

Add More Value for Your Customer

Think of yourself as a provider of → solutions, rather than of products or services... More

 

 

Service Profit Chain

Pay due attention to managing your service-profit chain that links your employees and customers. It helps you create a customer-focused culture and leverage your corporate performance ... More

Cross-functional Customer Service

Develop a cross-functional information system to identify any failure to provide adequate customer service, categorize these failures, and provide analyses of when and why they occur... More

  

 

 

 

Sam Walton's rules for buiding a great business

The goal as a company is to have customer service that is not just the best but legendary.  >>>

Sam Walton

Wal-Mart
Henry Ford advice

A business absolutely devoted to service will have only one worry about → profits. They will be embarrassingly large.

Henry Ford

Ford Moror
Konosuke Matsushita advice quotes

After-sales service is extremely important; it is through such service that you → get permanent customers.  >>>

Konosuke Matsushita

Panasonic
Set Godin advice

The best time to do great customer service is when a customer is upset.

Set Godin