Business Tree

6Ws of Growth

Breakthrough Growth


Sustainable Profit Growth Strategies

How to establish revenue streams tied to growth

Vadim Kotelnikov

Vadim Kotelnikov, founder of 1000ventures - personal logo




Vadim Kotelnikov advice quotes

Love for customers is the springhead of the cascade of innovations (=> Example) and the river of revenues.

Vadim Kotelnikov

Vadim Kotelnikov, founder of 1000ventures - personal logo    Business e-Coach    Innompic Games icon





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Synergize your know-hows


Be an authority in your industry


Be remarkable and admired


Sell unique benefits


Make buying from you easy and fun


Introduce innovations continuously




Love Your Customers

Love for customers is the springhead of the cascade of innovations and the river of revenues. You'll keep inventing great products for them. Your long-term loving customer relationships will produce an endless chain of great rewards for both your soul and revenue streams... More





Revenue Model

A revenue model lays-out the process by which a company actually makes money by specifying how it is going to charge for the services provided... More




Konosuke Matsushita advice quotes

Profits should be a reflection not of a corporate greed but a vote of confidence from society that what is offered by the firm is valued.

Konosuke Matsushita




Edward Deming advice quotes

Profit comes from repeat customers that boast about your project or service and that bring friends with them.

Edward Deming



Service-Profit Chain

Customer satisfaction is a critical component of profitability. Exceptional customer service results in greater customer retention, which in turn results in higher profitability.

Customer loyalty is a major contributor to sustainable profit growth. To achieve success, you must make superior service second nature of your organization. A seamless integration of all components in the service-profit chain employee satisfaction, value creation, customer satisfaction, customer loyalty, and profit and growth links all the critical dynamics of top customer service... More





Finding New Opportunities for Profitable Growth

To find and pursue new opportunities you must develop a clear point of view about sustainable growth and make it a part of your company's genetic code. 

Leaders that go away from muddling along in a mature industry and toward coming alive with rapid growth prospects identify opportunities, develop selection criteria, select the avenues for profitable growth and pursue opportunities with speed... More






Venture Strategies

The most successful companies are those that have developed aggressive venture strategies and have made ventures critical components of their strategic and operating success. In ventures, large and midsized companies can discover a source of rapid growth they are striving to achieve. New business creation has become central to achieving strategic and financial objectives of market champions... More





Internet-powered Business and Revenue Models

Internet business models continue to evolve. A firm may combine several different models as part of its overall Internet business strategy. New interesting variations keep emerging... More






Economic Value Added (EVA)

Economic Value Added (EVA), or economic rent, is a widely recognized tool that is used to measure the efficiency with which a company has used its resources. In other words, EVA  is the difference between return achieved on resources invested and the cost of resources. Higher the EVA, better the level of resource unitization... More




Effective Pricing

The best price is always the one that provides you with the most long-term profits.

Price in terms of value rather than cost. Cost-plus pricing is  worst choice. When you start pricing more intelligently, you will have a real advantage over most of your competitors... More

=> Example of Strategic Price Negotiation









Google's 9 Notions of Innovation

⑧ Worry about usage and users, not money. Provide something simple to use and easy to love. The money will follow... More


Why Google+ Failed  ▪  Why Facebook Succeeded




Johnson & Johnson

Our Credo

"... Our final responsibility is to our stockholders. Business must make a sound profit. We must experiment with new ideas. Research must be carried on, innovation programs developed and mistakes paid for. New equipment must be purchased, new facilities provided and new products launched. Reserves must be created to provide for adverse times. When we operate according to these principles, the stockholders should realize a fair return."... More




Dell Computers

At Dell, segmentation initially started as a sales concept to most effectively meet the needs of different groups of customers. "As we deepened our understanding of each customer segment, we also developed a better understanding of how to measure its financial opportunity. One of the greatest things about segmentation is that it has allowed us to see the growth rates, profitability, service level performance, and market share in each unique segment, and adjust our activities accordingly," says Michael Dell, the Founder of Dell Inc. "Segmentation also enabled us to measure the efficiency of these business units in terms of their asset use. This meant we could evaluate our return on invested capital in each segment, compare it with other segments, and target what the performance of each should be. It became a great way to identify what needed to happen for us to reach our full potential in each business."... More