Create Customers for your value innovations VadiK Inventor Author Founder     First, focus on enthusiasts, visionaries and intuiters. The rest will follow.       Creating and Retaining Customers 3 Types of Customer Needs: Known, Unknown, Unseeded What Makes People Buy Be #1 Value Innovation 10 Rules of Innovation Types of Customers of Radical Innovations How To Market Radical Innovations       Coaching by Example: Creating New Customer Needs Many companies and countries that want to become the world market leader in artificial intelligence (AI) have vague dreams of making AI super-creative. However, these dreams are too vague to become a desire or a need. When I published a short report on how I teach AI super-creativity, their vague dreams first became a desire, and then a need.     Enterprises are paid to create wealth. The only valid definition of business purpose: to create a customer. Peter Drucker Sell dreams and emotional benefits. Steve Jobs Apple Use prototypes to sell your ideas to others. Good prototypes don't just communicate – they persuade. Tom Kelley IDEO     Coaching by Example     Business e-Coach created new desires and needs VadiK Inventor Author Founder   I was the first to create free business education online back in 2001. My inspirational Business e-Coach thrilled its visitors and created new desires and needs. Today, free online education is everywhere.   Innompic Games create new desires and needs VadiK Inventor Author Founder   Innompic Games are new Games for the new creativity and innovation-driven world. Innompic Games are to turn the Earth to a Planet of Loving Creators. They inspire people and create new desires.   Love for customers is the springhead of the cascade of innovations and the river of revenues. Love your customers, and they will love you back. VadiK Inventor Author Founder   3 'How?' Question You Must Answer ❶ How do you create great, innovative, differentiated and appealing value for your prospects? ❷ How do you help people recognize and accept that they need and want your product or service? ❸ How do you help them act upon that recognition and acceptance?   STAND OUT from Your Competition Surprise to Win Disruptive Strategist Blue Ocean Strategies Value Innovation Innovation is Love 10 Commandments of Innovation       "The biggest mistake anyone can make is to focus on the competitor. You focus on the consumer and you will get it right." ~ K.B. Dadiseth       KoRe 10 Tips for Creating Customers ① Know the needs of your prospects, but focus on creating new desires. ② Know your competitors, but focus on creating unique customer value... More   Create Customer Value How To Create Value Value Innovation Innovation is Love   BE MAD Be Entrepreneurial, Make A Difference VadiK Inventor Author Founder   Develop Your Competitive Strategy What is your competitive edge and sustainable competitive advantage? How are your products, value created and company different from all others? Is there a sustainable customer value that you can maintain and develop over time?   Winning Customers Create Your Own Market Niche Creative Marketing SWOT Marketing How To Pitch Six Thinking Hats   Mini-courses   Your growth boosters   Teaching by Example   Differentiation Strategy Differentiation – distinguishing your brand from all others – is about the life and death of your brand. It is how your brand is born and how it may die if differentiation declines... More   Competitive Differentiation 4 Steps of Differentiation Strategy       Advice by self-made billionaires     Company’s vision must be driven by the aspirations of its customers. Konosuke Matsushita If I had asked the public what they wanted, they would have said a faster horse. Henry Ford Get closer than ever to your customers. So close that you tell them what they need well before they realize it themselves. Steve Jobs Apple Carefully watch how people live, get an intuitive sense as to what they might want and then go with it. Akio Morita