How To Build a Harmonious Business: balance the 5 Basic Elements

Vadim Kotelnikov (VadiK), innopreneur coaching by example

Hello, my dear business architect, systems thinker, growth leader, and harmonious innovator!

Now I'll explain you how to design and grow:

VadiK

Inventor

Author

Founder

Harmonious Business

Balancing energies of 5 Basic Elements

The highest art of a business architect to sustain the dynamic balance of the forces of the five basic elements in their business.

If you love what you do, there are no difficult tasks, only interesting ones.

~ Vadim Kotelnikov

The universal Five Basic Elements are Fire, Earth, Water, Metal, and Wood.

The most important of all is to sustain the balance of all five elements.

The movements of five elements are stable and predictable when they are in balance, and vice versa.

The Five Basic Elements are different types of forces and energy in a state of constant interaction and flux with one another.

The Five Elements do not only mean Fire, Earth, Water, Metal, and Wood.

They also mean Movement, Change, and Development.

They are changing, moving, waning, and expanding all the time.

Coaching by Example

As an Innotheus, I harmonize the 5 Basic Elements of Innompic Games

Innompic Games
is
a harmonious mega-innovation that
turns the Earth to
a Planet of Loving Creators

Feel free to break outdated man-made rules but stay in harmony with the universal laws when you innovate

Business Classification

according to the theory and practice of Five Basic Elements

Five Elements	Company	Organization	Innovation	Selling
Wood	Innovation and Improvement	Resources and Capabilities	Entrepreneurial Creativity	Creative Marketing
Fire	Mission and Alignment	Inspirational Leadership	Strategic Intent	Passion for Customers
Earth	Business Design	Inspiring Culture	Drivers of Innovation	Creating Customer Value
Metal	Effective Efficiency	Empowered Employees	Innovation System	Synergistic Selling
Water	Customer Focus	High Performance	Learning	Customer Needs

Harmonious Business

balances affinity and enmity relationships
among the 5 Basic Elements

Balancing the Five Basic Elements may look difficult at the beginning, but it becomes a natural, continuous, and rewarding activity as you practice it.

Vadim

Inventor
Author
Founder

Affinity Relationships between Five Basic Elements

	Water can help tree (Wood) grow	Learning helps generate new ideas Knowledge of customer needs inspires creative marketing ideas Customer success inspires and fuels relentless innovation and improvement that help the business grow harmoniously and sustainably
	Wood can help Fire to burn	Proactive fututing and strategic creativity help achieve corporate vision and strategic intent Continuous innovation, improvement and simulation-powered use of entrepreneurial opportunities help achieve , stretch goals Empathetic white marketing feeds loving customer relationships
	Fire can help to produce dust (Earth)	Corporate vision, mission and market-leadership ambitions inspire strategic business design and define organisational systems, structures, and rapid-growth strategies Strategic intent and stretch goals inspire and guide employees Passion for customers inspires creation of greater customer value and relentless value innovation
	Earth can help mineral (Metal) to form	Strategic business design and organisational structures define processes, cross-functional synergies , and spaces for intrapreneurship and experimentation Inspired employees turn corporate innovation system alive Advanced service-profit chain and customer value inspire customer to buy and increase sales
	Metal can hold Water	Corporate innovation system inspires employees to learn, experiment, fail forward and turn failures to opportunities Strategically aligned and effective processes, value-creation initiatives, and love-driven innovation help win customers over and retain them Growing customer base helps gain greater customer insight

Enmity Relationships between Five Basic Elements

	Water quenches Fire	Short-term goals focused on KPI and sales success decrease the perceived importance of the corporate vision and market-leadership ambitions Performance management practices focused on delivering bottom-line results shrink the room for employee self-leadership and intrapreneurship
	Fire melts Metal	Daring Business Growth 10+ strategies radical-innovation projects call for transformation of established processes and cause resistance to change Too authoritarian leaders fail to empower employees adequately and thus don't let them contribute their best to business success
	Metal chops Wood	The-way-we-do-it-here culture and silo mentality make the corporate soil infertile for seeds of innovation and leads to organizational failure Under-aligned activities of business functions and teams cause frustration and create a blame environment
	Wood parts Earth	Radical innovation projects that are insulated from the main business fail to adopt radically different approaches to management of radical projects. Radically new capabilities erode corporate culture too much
	Earth absorbs Water	Organizational barriers to change and bureaucracy don't let vault performance to the next level fast enough Human and organizational barriers to knowledge sharing slow value innovation down and diminishe customer results